As the world is getting digitalized and more advanced, so is the global population. The use of internet has increased tremendously, demanding from the website owners to develop compatible websites that could run on different devices and adapt to the change in the dimensions. These demands and increasing device-exclusive traffic have triggered the development of responsive websites- websites that can easily adapt themselves to any screen size without distorting the pixels.
Responsive web designing is now becoming an important part of the process of web development and the reasons are not something one could ignore easily.
Increasing mobile traffic
No matter what the industry is that a site deals with, a statistical study will certainly reveal that around 55% of the traffic uses mobile phones to view the site. Now, if the concerned webpage is not adaptive to the mobile screen, then the calculated traffic will be lowered than the expected one.
In order to avoid a drastic downfall in the traffic, web developers are now making the sites more adaptive and responsive to a device, one that would work fine on both laptops or PCs and mobile phones.
Responsiveness increases SEO ranking
For a website, it is crucial to have a higher SEO rank. This ensures the visibility of the webpage in the search engine and also increases the popularity and the traffic. However, if the webpage is not responsive and does not adapt to the changes of screen resolution, dimension or even browsers, then there is a considerable chance that the SEO rank could decrease.
In order to achieve a better SEO rank, websites are made responsive nowadays and web developers focus on the part of ensuring the compatibility.
Adaptive to multiple devices
With the growing number of electronic devices, it is advised to develop web pages that are device compatible. This ensures that the sites do not lose the originality when viewed from two different devices.
Curbs the difficulty of managing multiple versions of a website
Many companies or business owners decide to develop two versions of their websites, one that is PC compatible and another solely for the mobile phones. However, managing both the versions can come be challenging and it requires a lot of development skills as well as time. It is where responsive designs come to the rescue and prevent the unnecessary problems.
Responsive websites are developed using a number of tools that guarantee the compatibility and adaptability of the same. A responsive web design is easier to operate and manage and is worth the expenditure.